PERIMETER INTELLIGENCELaVell Edwards Stadium · One-mile perimeter
Replay changes the reach panel. Other panels show daily totals.
Awaiting placement readings
Awaiting audience readings
One-mile radius around LaVell Edwards Stadium.
Awaiting website activity
Meta-reported activity. Booking and revenue attribution is not connected to this campaign.
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Daily totals · Central Time
| Day | Est. people reached | Unique accounts | Impressions | Ads / account |
|---|---|---|---|---|
| Completed deployment days will appear here. | ||||
The map shows the one-mile campaign boundary. Estimated people reached is RevFirma’s uncalibrated cumulative daily population proxy, not a live headcount or measured stadium attendance. Meta uses location signals that can include residents and recent visitors.
Age and gender show shares of ad impressions, including unknown categories. Only GoCougs Travel campaign delivery is included. The separate RevFirma BYU test is excluded. Daily reach should not be added together as unique visitors.
The page checks for updates every 30 seconds. Meta data is collected every 15 minutes; readings older than 30 minutes are marked delayed. Replay shows available recent readings. Completed daily totals remain available. Reporting days and hourly buckets use the ad account’s Central Time, one hour ahead of Provo.